One of my favorites: The IBM Help Desk campaign we did @ Ogilvy. Challenge? Create an informative, simple B2B site, offering companies small as Mom & Pop’s or large as the Govt of Egypt tailored solutions for everything from supply chains to trendspotting. Powered by IBM, backed by IBM case studies, served-up via compelling videos. All in a 360º environment from which characters in videos I wrote guide, as you scroll. We won some nice awards for this, too. Have a look. IBM Help Desk site